An image of Matt Goodman of Geer Creative

Hey there, I’m Matt!

I'm a Graphic Designer and Freelance Photographer based near Chicago, with a strong background in both print and digital media. At Parts Town, I design for diverse B2B programs, building on experience from Sears, Kmart, and Redbox in signage, partnerships, and digital campaigns.

Always open to new projects and creative collaborations—let’s connect and make something great.

Experience

  • Graphic Designer

    August 2024 - Present

    Collaborate with the marketing team to develop promotional designs for our in-house stocked parts for both commercial and residential kitchen equipment. Design materials for print, web, and internal displays.

  • Graphic Designer

    December 2018 - July 2024

    Collaborated with the marketing team to conceptualize and create compelling content for various channels, including emails, web, and social media designs. Played a key role in working with external vendors to produce marketing assets for cross-promotional programs with major partners such as Walmart, General Mills, and T-Mobile.

  • Graphic Designer

    May 2015 - November 2018

    Collaborated with the Integrated Member Experience team to conceptualize and deliver impactful in-store signage and collateral for Kmart and Sears stores. Executed a diverse range of projects including comprehensive store transformations. Notable achievements include being the lead designer for the Sears redesign of REIT stores, including locations in Fort Collins, West Jordan, and Oak Brook.

  • Independent/Freelance Creative

    January 2009 - Present

    Produce design solutions for clients encompassing personalized artwork for both print and digital formats. Specializes in capturing captivating portraits for diverse clientele, including family, senior, engagement, wedding, and maternity sessions.

Education

  • Bachelor of Fine Arts, Graphic Design

    May 2015

  • Associate in Arts, Graphic Design

    December 2012

Brands I’ve Worked With